A Touchdown For Flare Jeans
After the 2025 Super Bowl airing, the halftime show stole the hearts of both sports and music lovers everywhere. However, those are not the only groups that found themselves enamored with the performance.
Fashion enthusiasts everywhere, particularly denim fanatics, found themselves taken with not only rapper Kendrick Lamar's stellar performance, but also his impeccable fashion choices – specifically his jeans.
While performing for the packed stadium, Lamar donned a $1,200 pair of light-washed flare jeans from the brand Celine.
The internet caught on fire after the debut of this look, with many netizens posting inquiries about where he got the jeans and how they could buy some for themselves.
These jeans may serve as a nod to vintage fashion, harkening back to the 1960s when bootcut and flare jeans were popular in men's fashion.
Icons of the music industry in the past, such as Bob Dylan, George Harrison, and Mick Fleetwood, can be found repping this darling cut of jeans in numerous photographs, highlighting the importance of this style in the history of men's fashion as well as the flattering nature of the cut, with the graceful swoop of the flare allowing for the legs to look longer and more graceful, elongating the overall form.
Ever since the end of the age of flare jeans in men's fashion, men have been limited to very few options regarding their denim, typically finding themselves stuck between drab, slim straight legs, or skinny jeans. This doesn't allow for much wiggle room for fun or flair.
Lamar's look gifted the world of men's denim with a breath of fresh air and reinvention that it was so desperately craving, displaying successful modern-day styling of the flare jeans to the masses.
By pairing his pants with a preppy letterman jacket, he displayed just one of the many variations of styles such jeans can be compatible with, pushing it out of the "bohemian retro" box it currently exists in our modern-day cognition.
By doing so, a door opens up that allows for flare jeans to be acknowledged as a more diverse piece than it's been given credit for in recent years. This exhibit subverts the styling stereotypes that have been assigned to flares, seemingly proving that while yes, such denim provides a tasteful nod to the fashion of decades past, it still has its place outside of the closet of history enthusiasts and on the legs of any men, no matter their style, who seek to wear them.
Again, the positivity Lamar's look was greeted with is a good sign for those rooting for the comeback of the flare.
One can only hope that the outpour of love this look received leads to a resurgence in flare jeans in men's fashion. In the meantime, don't be afraid to try it out for yourself! Thrift stores and online reselling platforms will sell good quality flares for a much more affordable price with the same amount of style!
Strike out,
Alara Ataman
Boca Raton
Alara Ataman is a Content Writer for Strike Magazine. An avid fan of fashion, this Pisces can be found scrolling through Depop or elbows deep in a thrift store looking for the perfect piece. If you can’t find her doing this, you may find her browsing numerous cafes in her endless quest for the perfect iced coffee. You can reach her at @leopard_fawn on most social media platforms.
