Guess featuring "I Support The Girls" 10,000 More Reasons to Stream BRAT
Consumerism, horrid social issues, and the non-obligatory limits of billboard charting artists have been part of the debatable “what should we be more concerned about?” attitude for years. When these topics are considered, we are faced with a few more golden truths than we initially believed possible – the people we made famous are sometimes as iconic as we hoped they’d be, especially when they ease our real-world concerns one pair of underwear at a time.
Released June 7, 2024, Charli XCX’s sixth studio album “Brat” has turned heads all around— and not too far from the Apple tree. The rise and fall of her career has varied dramatically over the past 16 years – since the release of her unofficial debut album, 14, in 2008 – but now we believe she’s here to stay, and she’s bringing “brat summer” along with her.
Image Credits: Instagram
“Brat,” with the influence of rising social media dances and unexpected collabs, has become all of our new personalities this year. With party animal antics, womanhood and lime green being a few of the many themes derived from her carefree tunes, it’s safe to say that “Brat” has the Mean girls of our generation coming out to play.
What’s even better is Charli XCX’s movement for not only banging music but also her desire to combat social issues in a way that should be universally replicated by people of similar popularity.
After the release of her “Brat” deluxe album, “Brat and it's the same but there's three more songs so it's not,” Charli XCX brought out Billie Eilish for a collaboration on her single song “Guess.” Not only does Eilish have a voice that demands attention, but also a knack for creating art that brings awareness to certain issues at hand – her “What Was I Made For” single for the Barbie movie that reflected women’s identity, for example.
With their iconic collaboration came one iconic music video, and suddenly underwear and bras were falling from the sky.
Image Credits: Youtube
The song itself is a cocky, flirtatious anthem that empowers female sexuality, so it’s no surprise when undergarments are the focal point of the video – and there are a lot of them. 10,000 to be exact.
Some may think that this dramatic number poses a serious problem, one that glorifies the curse of fame and consumerism. At the end of the video, however, a short message is given: “All unworn undergarments will be donated to survivors of domestic violence through I SUPPORT THE GIRLS.”
I Support The Girls is a non-profit organization that provides essential items to survivors of domestic violence. These washed and useful items will allow domestic violence survivors to feel more comfortable in their bodies, and live out their “brat summers” with security and confidence.
Even Dana Marlowe, founder and executive director of “I Support The Girls,” recognizes the gesture for what it’s truly worth: “When you flee an abusive situation with nothing but the clothes you are wearing, new undergarments are a first step towards being comfortable in your own body and regaining a sense of freedom.”
Not only does this act consider the survivors of domestic violence, but it looks out for all of us who fear the strain of consumerism and wastefulness on a daily basis. It’s bad taste to waste perfectly good clothes, and even worse to do it for a music video with no contribution plan. But Charli XCX and Eillish are already ahead of us, 365 days of the year.
The only bad taste on Charli XCX’s part is not releasing another deluxe album. Stream “Brat” on all music platforms now – and donate those unneeded clothes!
Strike Out,
Orlando
Written By: Nina Rueda
Edited By: Olivia Wagner & Krizia Figueroa
Nina Rueda is the writing director and a content writer for Strike Magazine Orlando. An undeniable Capricorn and Sabrina Carpenter superfan, Nina enjoys thrifting, writing ‘in her feels’ poetry, and doing impulsive photoshoots. Her love for words has developed into a passion of worldbuilding, and she hopes to soon publish adult fantasy romance novels. You can reach her at writing.strike.orlando@gmail.com, ninaroody22@gmail.com or @ninaruedaa on Instagram!
