Fall/Winter 2020 Fashion Week Makeup Looks
Being collectively stuck in the seemingly timeless vacuum of COVID quarantine, it feels like February was a million years ago. Recently, however, I have been reminded of fashion month and the bold makeup trends that it produced. I have noticed elements of these looks slowly trickle into everyday makeup as consumers are beginning to adapt their wardrobes to fit fall weather and fashion.
Metallic makeup was featured in multiple shows this season such as Giambattista Valli and Gabriella Hearst. While this trend is not revolutionary by any means, designers ramped up this traditional look by adding physical embellishments such as gold flakes and crystal details. This addition to an otherwise natural face really emphasizes the beauty of neutral jewel tones. Furthermore, I found these looks to be somewhat reminiscent of the makeup used in HBO’s hit series, “Euphoria.” Of course, Tik Tok users have hopped on this trend, posting video transformations from a clean complexion to a recognizable character from the hit show. In this sense, Fashion Week’s simple, elegant iteration of this style feels very timely.
Another beauty trend showcased on runways was the implantation of moody color pallets, which contributed to a gothic vibe. The dark-toned lips and heavy-handed mascara add an element of mystery and portray a seasonally appropriate look as we approach colder, darker months. This style is perhaps most visibly embodied in Rodarte’s Fall/Winter 2020 show. The contrast between the model's pale skin and bold lip insinuate a vampiric component to the designs. Furthermore, this imagery aptly coincides with the line’s extravagantly vintage, yet somehow timeless aesthetic.
A touch of vibrancy to the eyes was another trend during Fashion Week’s fall cycle. While this was featured in multiple shows, the use of neon orange in Self-Portrait’s show was particularly dramatic. Personally, I have yet to see this trend implemented in everyday life, but it has definitely caught on in the influencer world. One subsection of social media celebrities, Depop girls, are helping to popularize this trend. These influencers are teenagers who embody a playful aesthetic heavily inspired by the late ’90s and Y2K fashion. They often emphasize the importance of shopping sustainably and rely almost exclusively on thrifted vintage pieces in order to create their own unique style within this larger genre.
Influencer Eva Meloche, for instance, adapted this runway makeup trend by adding bright orange eyeliner to her routine. This allowed her to elevate her look while staying true to her everyday style. More so, this look exemplifies how trends presented on Fashion Week runways subtly permeate culture as consumers modify these styles so that they are more wearable.
Strike Out,
Writer: Annamarie Simoldoni
Editor: Joey Flanagan
Graphics: Emily Boden
Tallahassee